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Drunken Spots

CLIENT: National police of colombia
AGENCY: ogilvy colombia
ROLE: (ACD) CREATIVE DIRECTION & ART DIRECTION

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DRUNKEN SPOTS

In 2017, drunk drivers caused more than 1.300 victims in Colombia and this number has increased despite national police strict operatives.

So we decided to launch Drunken Spots. A campaign in which we used the most consumed media for drivers in the country and the voice of real drunk drivers caught in our operatives.

 
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RECOGNITIONS

 
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